TomTom is a Dutch company that develops, designs and sells navigation and location-based solutions throughout the whole world. Besides that, it also makes cameras, sport watches and fleet management systems. The headquarter of TomTom is located in Amsterdam. TomTom has over 4.000 employees worldwide and is selling products in more than 50 countries. It has 56 offices in 37 different countries. TomTom operates through four segments.
The consumer segment of TomTom is focused on giving consumers the knowledge they need to know about where they are and where they want to go. This is focused on the drive and sport categories, providing products like navigation devices, GPS sport watches and smartphone navigation software. In the end of 2017 the consumer segment was acquiring 45% of TomTom’s revenue.
TomTom’s automotive part provides modular components and traffic and navigation software to car manufacturers. Each component can be integrated as a stand-alone product, but can also be combined into the navigation system that is already in place.
The licensing branch of TomTom sells map, traffic and navigation software. It also offers cloud-based products and platform that allow developers to create location-enable applications. Licensing focuses on B2B2C and B2B customers.
TomTom telematics is a business unit of TomTom that is dedicated to fleet management, vehicle telematics and connected car services. Webfleet is a software-as-a-service solution, made by TomTom, that is used by all kinds of businesses to improve vehicle performance, save fuel, support drivers and increase overall fleet efficiency. Telematics also services for industries like car importers, insurance, rental and leasing.
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